¡Hey I'm Ale!
I design and build custom websites for professionals and entrepreneurs.
I design and build custom websites for professionals and entrepreneurs.
Your business is one of a kind. Your website should be too, including the tools I build to work for you.
Expert
Expert
Projects
Projects
My Work
Where creative design meets intelligent development
My portfolio is currently in Spanish, but don't let that stop you! If you're interested in seeing what I do, just drop me a message and I'll be happy to share details.
Projects
My Work
Where creative design meets intelligent development
My portfolio is currently in Spanish, but don't let that stop you! If you're interested in seeing what I do, just drop me a message and I'll be happy to share details.
Services
Services
Services
My Process
A straightforward approach designed to support you every step of the way
Brand Identity
Before designing, I listen
I understand what you do, what makes you different, and who you want to reach.
I dive deep into research (yes, with AI) to understand your industry and your customers, so we can make smarter decisions from the start.
A website aligned with your business and easy to understand for your visitors.
Brand Identity
Before designing, I listen
I understand what you do, what makes you different, and who you want to reach.
I dive deep into research (yes, with AI) to understand your industry and your customers, so we can make smarter decisions from the start.
A website aligned with your business and easy to understand for your visitors.
Creative Design
Where ideas take shape
I design mobile-first (70% of your traffic comes from there).
I create fast, friendly, interactive pages that are easy to navigate.
I refine content with AI to take care of the details and ensure a smooth experience.
A beautiful, functional website built just for you.
Creative Design
Where ideas take shape
I design mobile-first (70% of your traffic comes from there).
I create fast, friendly, interactive pages that are easy to navigate.
I refine content with AI to take care of the details and ensure a smooth experience.
A beautiful, functional website built just for you.
Custom Development
With no-code tools
Interactive components.*
AI assistants.*
Quiz-style sales funnels.*
CRM integrations and other apps.
*Custom development, not plugins.
A digital ecosystem that makes your life easier.
Custom Development
With no-code tools
Interactive components.*
AI assistants.*
Quiz-style sales funnels.*
CRM integrations and other apps.
*Custom development, not plugins.
A digital ecosystem that makes your life easier.
About me
About me
About me
Why trust me over another web designer?
I'm Alejandra, but everyone calls me Ale.
I'm Venezuelan-Italian and live in Madrid. I started working closely with C-level executives—anticipating needs, organizing complexity, and making things happen. That experience naturally led me into the digital world: today I design intelligent websites and develop custom AI-powered solutions for real businesses.
I've always been curious by nature. The kind of person who digs deep. Who doesn't settle for surface-level answers.
I'm a yogi, tea lover, passionate about skincare and fashion. I believe in honesty, transparency, self-love, and that inhabiting yourself is the most honest way to grow.
If you're just looking for pretty templates, I'm not your person.
If you're looking for someone who truly understands your business and creates something that's both beautiful and functional, let's talk.
I'm Alejandra, but everyone calls me Ale.
I'm Venezuelan-Italian and live in Madrid. I started working closely with C-level executives—anticipating needs, organizing complexity, and making things happen. That experience naturally led me into the digital world: today I design intelligent websites and develop custom AI-powered solutions for real businesses.
I've always been curious by nature. The kind of person who digs deep. Who doesn't settle for surface-level answers.
I'm a yogi, tea lover, passionate about skincare and fashion. I believe in honesty, transparency, self-love, and that inhabiting yourself is the most honest way to grow.
If you're just looking for pretty templates, I'm not your person.
If you're looking for someone who truly understands your business and creates something that's both beautiful and functional, let's talk.
I'm Alejandra, but everyone calls me Ale.
I'm Venezuelan-Italian and live in Madrid. I started working closely with C-level executives—anticipating needs, organizing complexity, and making things happen. That experience naturally led me into the digital world: today I design intelligent websites and develop custom AI-powered solutions for real businesses.
I've always been curious by nature. The kind of person who digs deep. Who doesn't settle for surface-level answers.
I'm a yogi, tea lover, passionate about skincare and fashion. I believe in honesty, transparency, self-love, and that inhabiting yourself is the most honest way to grow.
If you're just looking for pretty templates, I'm not your person.
If you're looking for someone who truly understands your business and creates something that's both beautiful and functional, let's talk.
Or if you prefer, send me an email
Or if you prefer, send me an email
Pricing
Pricing
Pricing
How Much Would my Project Cost?
Every project is different.
That's why I don't work with fixed packages or standard formulas.
I prefer to understand your ideas, your needs, where you are, and what makes sense for you and your business first.
I work on both simple projects and more custom developments, always with the same approach: good judgment, visual care, and solutions that actually work.
Tell me what you have in mind and I'll send you a proposal.
Voices
Voices
Voices
Stories from my clients
Stories from clients who trusted the process
Melanie Trinca - Content Creator
"This Media Kit was a very special project"
As a mom, Alejandra understands me deeply; but as a strategist, she gave structure to my ideas and turned them into something I'm proud to share.
María Camila Castillo - Founder of María Masajes C
"I'm completely in love with my new website"
Ale brought my vision to life with a beautiful, professional, and authentic design. It's everything I imagined... and more.
FAQ
FAQ
FAQ
Frequently Asked Questions
The most common questions before starting a project
What kind of projects do you work on?
From simple pages to more complete sites, always designed to communicate clearly and work in real life.
What kind of projects do you work on?
From simple pages to more complete sites, always designed to communicate clearly and work in real life.
What kind of projects do you work on?
From simple pages to more complete sites, always designed to communicate clearly and work in real life.
Do you work with WordPress or templates?
No. My designs are fully custom, built specifically for your project. I work primarily with Framer, and also with WIX and Squarespace when it makes sense for the project scope.
Do you work with WordPress or templates?
No. My designs are fully custom, built specifically for your project. I work primarily with Framer, and also with WIX and Squarespace when it makes sense for the project scope.
Do you work with WordPress or templates?
No. My designs are fully custom, built specifically for your project. I work primarily with Framer, and also with WIX and Squarespace when it makes sense for the project scope.
How long does a project take?
It depends on the scope, but typically between 2 and 6 weeks. I'll give you clear timelines from the start—no surprises.
How long does a project take?
It depends on the scope, but typically between 2 and 6 weeks. I'll give you clear timelines from the start—no surprises.
How long does a project take?
It depends on the scope, but typically between 2 and 6 weeks. I'll give you clear timelines from the start—no surprises.
What does integrating AI into a website mean?
Small features that save you work: smart forms, simple chatbots, or basic automations. I only use it if it actually adds value.
What does integrating AI into a website mean?
Small features that save you work: smart forms, simple chatbots, or basic automations. I only use it if it actually adds value.
What does integrating AI into a website mean?
Small features that save you work: smart forms, simple chatbots, or basic automations. I only use it if it actually adds value.
Can I hire you just for integration development?
Yes. You can hire me for specific developments on your existing site—like contact systems, automated assistants, or workflows that help you manage inquiries better—without needing a whole new website.
Can I hire you just for integration development?
Yes. You can hire me for specific developments on your existing site—like contact systems, automated assistants, or workflows that help you manage inquiries better—without needing a whole new website.
Can I hire you just for integration development?
Yes. You can hire me for specific developments on your existing site—like contact systems, automated assistants, or workflows that help you manage inquiries better—without needing a whole new website.
Do you offer support after launch?
I'm here after launch for adjustments, questions, and small initial tweaks. If you want ongoing maintenance, I offer it as a separate service based on your platform.
Do you offer support after launch?
I'm here after launch for adjustments, questions, and small initial tweaks. If you want ongoing maintenance, I offer it as a separate service based on your platform.
Do you offer support after launch?
I'm here after launch for adjustments, questions, and small initial tweaks. If you want ongoing maintenance, I offer it as a separate service based on your platform.
Didn't find what you were looking for?
Contact me directly and I'll be happy to answer your questions.
Blog
Blog
Blog
Journal
Articles, ideas, and learnings for your digital business
